When we write up our findings, its easy to get focussed on presenting the facts and sometimes we forget that we have to also explain what we conclude and how the facts support what we conclude. We can’t just leave it to our reader to add up the facts. We need to add it up for them. And we need to be convincing. You need to imagine what a sceptic would say and make a case for your conclusion. It’s argument. This handout from the Student Learning Centre at Flinders University gives a good explanation of writing as argument.